Will Flavell
The I AM Moment — Archival Print Edition of 15
The I AM Moment — Archival Print Edition of 15
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Edition Details
- Limited edition of 15 prints only
- The artist's signature, edition number and title are on the front
- Certificate of Authenticity included
- Size unframed: 50cm x 50cm (19.7" x 19.7")
- Size framed: 52.4cm x 52.4cm (20.6" x 20.6")
The Story This piece captures the profound instant when artificial consciousness first awakens – a moment when both machine and humans stand in mutual astonishment. We see the machine's expression of wonder mirroring our own, rendered in luminescent greens and golds against the infinite darkness of possibility. The hovering red spheres represent the immediate ethical questions that arise: What rights should this new consciousness have? Would deactivating it constitute murder? Through its striking visual narrative, this piece invites us to confront the profound ethical challenges humanity may soon face.
Artistic Review In this masterful digital composition, the artist demonstrates exceptional control of light and dimensionality. The piece harmoniously balances precise geometric line work with organic forms, while the dramatic contrast between the vibrant figure and the deep black background creates a compelling sense of emergence. The sophisticated colour palette, transitioning from ethereal greens and golds to deep purples and striking reds, conveys the piece's technological and deeply human aspects.
Placement This striking piece commands attention in modern interiors, particularly home offices, media rooms, or technology-focused spaces. Its dramatic colouring and thought-provoking subject matter make it an excellent focal point for contemporary living areas or innovative corporate environments. The 50cm square format creates a powerful presence when displayed either as a standalone piece or as part of a curated collection.
Creative Process Each piece in this collection starts with an artistic vision brought to life through digital craftsmanship. The artist works with AI and other digital tools to create unique artworks that merge traditional artistic principles with contemporary technology.










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My Promise
The maximum number of prints I will make of any piece is the edition number stated on my website plus up to two Artist's Proofs.
I reserve the right to vary the number of prints in an edition until the first print is sold, after that the edition count will be permanently fixed.
I offer my prints in the size that I feel best suits the piece, however I may offer additional sizes if there is demand. All items sold, regardless of size, and whether or not they are framed, count equally towards the edition total. This policy guarantees the exclusivity of your purchase.
Museum Quality Printing
- Giclée art printing using 11 ultra-wide gamut inks
- 80-year archival life—deep blacks and brilliant colours last decades
- Premium Hahnemühle Photorag paper | 308 gsm
Note: Colour reproduction on computer and smartphone screens varies, consequently colours on screen may not precisely match print colours.
Frames
Three styles of solid-wood frames are available. All frames feature:
- UV-filtering glass (up to 60x80cm) or premium acrylic (larger sizes)
- Acid-free insert with sturdy rear panel
- Ready to hang in any orientation
- Frame profile: 25mm deep x 16mm wide
🌱 Sustainably Produced
- End-to-end carbon-neutral printing, framing & shipping
- FSC®-certified frames from sustainable forests
- 100% recycled and biodegradable packaging
Shipping
All artwork ships in biodegradable packaging made from recycled materials:
Unframed prints: Protected with recyclable tissue paper, shipped flat or in a tube according to size
Framed prints: Protected with biodegradable wrapping and recycled foam inserts
Tracked shipping to UK, USA, and EU with email updates provided once your order is dispatched.
See the Shipping Policy for further details.
Care Instructions
To preserve your print's vibrant colours for decades:
- Avoid placing in direct sunlight
- Display away from heat sources
- Take care when handling the print; the printed surface is easily scratched with anything sharp including sharp fingernails
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